There’s a popular Hip-Hop song rising up the charts called ” Swagga Like Us“ a song by rappers Jay-Z and T.I. featuring Kayne West and Lil Wayne. The chorus “No one on the corner have swagger like us” reminded me of the need to display my own Swagga in business.
Artists/entrepreneurs like Jay-Z, Puffy (Sean Combs) and [...]

I don’t know when it happened but there came a day when I stopped being innovative about my business.  I believed that I was great at what I do and my methods were perfect.  I could turn on the creative anytime I wanted and wow clients.  I did the same things over and over and [...]

Developing healthy passions can distract you from the tough times and assist you in prospering in these uncertain times

Last week I talked about Social Marketing for small business owners and the need to get involved.   While there can be many benefits to adding social marketing to your marketing plan, Social Marketing and other forms of marketing should not be used as an excuse not to prospect face-to-face. I’ve seen several examples of business [...]

Several of my friends and business associates are jumping on the Social Marketing initiative. They’re establishing Facebook pages and have created Twitter accounts. That’s a good start but creating accounts is not enough. What my friends and associates are not doing is adding to the community.
Setting up accounts on social media websites [...]