I’m taking a different approach to my Blog posts for the next 16 weeks. Instead of me telling you what you should be doing to grow your small business, develop better marketing strategies, find new customers, blah blah blah. I’m going to tell you what I’m doing to grow our parent company RoaDDoggZ productions.

There’s a popular Hip-Hop song rising up the charts called ” Swagga Like Us“ a song by rappers Jay-Z and T.I. featuring Kayne West and Lil Wayne. The chorus “No one on the corner have swagger like us” reminded me of the need to display my own Swagga in business.
Artists/entrepreneurs like Jay-Z, Puffy (Sean Combs) and [...]

Last week I talked about Social Marketing for small business owners and the need to get involved.   While there can be many benefits to adding social marketing to your marketing plan, Social Marketing and other forms of marketing should not be used as an excuse not to prospect face-to-face. I’ve seen several examples of business [...]

Several of my friends and business associates are jumping on the Social Marketing initiative. They’re establishing Facebook pages and have created Twitter accounts. That’s a good start but creating accounts is not enough. What my friends and associates are not doing is adding to the community.
Setting up accounts on social media websites [...]

Attending business functions like award dinners, luncheons and trade shows are excellent ways to pursue new business and develop strategic alliances.  Your success at these events will depend on how well you prepare and interact with other people.
To assist you with making the best impression, I created these successful proven techniques:
Dress like you belong. Learn [...]